Category: Programming

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Choosing the Right Marketing Campaign Production Vendor

  How important is the marketing campaign production vendor? A touring marketing campaign can be made or broken depending on the choices the marketing firm makes in the planning and during the entire run of the campaign.   In today’s live event and experiential touring campaigns, production rental is a huge part of the event.  Choosing …

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Experiential Marketing – Cost Effectiveness for your Brand

Quality Interaction with Potential Consumers In this day and age of media bombardment, one on one interaction is becoming increasingly more essential to get your product or service in front of consumers. As the consumer interacts with a real person in a branded setting, the consumer gets the opportunity to ‘touch and feel’ – which …